We were asked to create a logo that symbolised new Dublin with its changing skyline and new architecture. Cityfirst wanted a design that showed a new modern company that was ready to do business in a new Dublin post celtic tiger collapse. We created a logo that integrated the Spire, the Samuel Beckett Bridge, the Bord Gais Theatre and the National Conference Centre.
The palette of colours chosen lent themselves to a strong corporate feel. Black, Pantone 300 (blue) and Cool Gray 6.